Category Archives: Branding

visibility & the woman entrepreneur

a0d64722e617fc7bbd72c1ea2a1b0bf2Recently, I've been writing and talking a lot about visibility. In fact, I created sheology for high-achieving women who desire to be high-profile leaders in the online marketplace, so of course I've been talkin' about visibility... But what you might not know is that visibility has not always been easy for me. In fact, until last year when I left my salaried position at the university to set about creating sheology, being visible was at once terrifying and exhilarating to me. (more…).

Women Entrepreneurs: Are You in Love? 3 Ways to Fall in Love with Your Brand

Women Entrepreneurs: Are You in Love? 3 Ways to Fall in Love with Your Brand

It wasn't until I spent 6 months creating she{ology} by dr. robyn mckay that I realized the importance of the branding process. And trust me, it took more than reading Branding for Dummies for she{ology} to come to life. Now that it's here, I'm totally in love with my brand. Of course it will continue to evolve, but really...she{ology} is here to stay.  Here are three ways you can fall in love with your brand 1. Invest.
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